ProShares Appoints Industry Veterans Mo Haghbin and Mara Shreck as Managing Directors as Firm Positions for Future Growth

Firm begins 2025 with strong momentum after eclipsing $90 billion in assets under management¹ and achieving early success with its new line of innovative covered call ETFs.

ProShares, a premier provider of ETFs, announced today that industry veteran Mo Haghbin, most recently at Invesco, has joined the firm as Managing Director. Mr. Haghbin has assumed a variety of responsibilities including leading ProShares’ efforts on growing and expanding its lineup of Strategic ETFs.

ProShares also announced that long-time industry executive Mara Shreck, formerly of JPMorgan, has joined as Managing Director to lead the firm’s engagement on policy matters with lawmakers, regulators, and other external stakeholders.

“I am thrilled to welcome Mo and Mara to ProShares. I have long admired their talents, and I am confident that their leadership will play pivotal roles in driving ProShares’ growth and success into the future,” said ProShares CEO Michael L. Sapir.

Mr. Haghbin previously served as Global Head of Investment Solutions at Invesco, leading an investment platform with over $100 billion in assets. A veteran of the ETF industry, he also held senior roles at OppenheimerFunds and BlackRock. At ProShares, Mr. Haghbin will, among other things, lead the growth and expansion of ProShares’ Strategic ETFs, which currently include its Covered Call, Dividend Growth, Ex-Sector, Thematic, and Interest Rate Hedged Bond ETF suites. Mr. Haghbin will be based in New York, reporting directly to Mr. Sapir and serving on the firm’s Management Team.

“ProShares has a well-earned reputation for ETF innovation. I’m thrilled to partner with such a talented group of colleagues in helping to write the next chapter for the firm,” said Mr. Haghbin. “I am excited to drive the growth and expansion of ProShares’ Strategic ETFs, including the new and successful covered call ETFs, as well as the flagship Dividend Growth suite, which has supported investors through various market cycles for over a decade.”

Ms. Shreck joins ProShares from JPMorgan, where she led regulatory affairs for the company’s global Asset & Wealth Management business. Prior to that, Ms. Shreck served as Associate Counsel at the Investment Company Institute (ICI), where she initiated and led its representation of the ETF industry while covering a range of other securities regulations. In her new role as Head of Corporate Affairs, Ms. Shreck will be responsible for leading ProShares’ external engagement efforts on policy matters, including government affairs. She will be based at the company’s Bethesda headquarters.

“ProShares has a pioneering track record and a clear vision for the future. I could not be more excited for what lies ahead. I look forward to fostering meaningful relationships with and educating key stakeholders and policymakers to advance mutual goals and help facilitate ProShares’ growth,” said Ms. Shreck.

Additionally, ProShares announced that Managing Director Steve Cohen has taken on a new cross-functional leadership role. In more than two decades with the firm, Mr. Cohen has successfully led several key functions, including marketing and strategy. He most recently served as head of Strategic ETFs before Mr. Haghbin. In his new role, Mr. Cohen will oversee an array of high-impact initiatives and programs critical to achieving the firm’s long-term growth ambitions. These efforts will include engaging many of the firm’s largest strategic relationships, as well as cultivating new strategic partnerships.

This expansion of ProShares’ executive leadership follows a landmark 2024, during which the company eclipsed $90 billion in combined mutual fund and ETF assets,¹ opened a new office in Manhattan’s Hudson Yards, and broke through with a first-to-market innovation in the covered call ETF category.

About ProShares

ProShares has been at the forefront of the ETF revolution since 2006. ProShares now offers one of the largest lineups of ETFs, with over $75 billion in assets. The company is a leader in strategies such as crypto-linked, dividend growth, interest rate hedged bond and geared (leveraged and inverse) ETF investing. ProShares continues to innovate with products that provide strategic and tactical opportunities for investors to manage risk and enhance returns.

¹ProShares combined mutual fund and ETF assets surpassed $90 billion on Dec 16, 2024. Assets under management as of Jan 10, 2025, were $79.9 billion.

There is no guarantee any ProShares ETF will achieve its investment objective.

Investing involves risk, including the possible loss of principal.

Carefully consider the investment objectives, risks, charges and expenses of ProShares before investing. This and other information can be found in their summary and full prospectuses. Read them carefully before investing.

ProShares are distributed by SEI Investments Distribution Co., which is not affiliated with the funds’ advisor or sponsor.

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