WASHINGTON, D.C. 20549

                                   FORM 12b-25

                                                Commission File Number: 1-13856

                           NOTIFICATION OF LATE FILING

             (Check One) [ ] Form 10-K and Form 10-KSB [ ] Form 11-K
           [ ] Form 20-F [x] Form 10-Q and Form 10-QSB [ ] Form N-SAR
                        For Period Ended: March 31, 2003

                       [ ] Transition Report on Form 10-K
                       [ ] Transition Report on Form 20-F
                       [ ] Transition Report on Form 11-K
                       [ ] Transition Report on Form 10-Q
                       [ ] Transition Report on Form N-SAR
                      For the Transition Period Ended: N/A

Nothing in this Form shall be construed to imply that the Commission has
verified any information contained herein.

If the notification relates to a portion of the filing checked above, identify
the Item(s) to which the notification relates: ______________


Full Name of Registrant:   SEL-LEB MARKETING, INC.

Former name if applicable: N/A

         Address of Principal
         Executive Office (Street and Number):  495 RIVER STREET
                                                PATERSON, NJ 07524


If the subject report could not be filed without unreasonable effort or expense
and the Registrant seeks relief pursuant to Rule 12b-25(b), the following should
be completed. (Check box if appropriate)

(X)     (a)       The reasons described in reasonable detail in Part III of this
                  form could not be eliminated without unreasonable effort or

        (b)       The subject annual report, semi-annual report, transition
                  report on Form 10-K[SB], Form 20-F, Form 11-K or Form N-SAR,
                  or portion thereof, will be filed on or before the fifteenth
                  calendar day following the prescribed due date; or the subject
                  quarterly report or transition report on Form 10-Q[SB], or
                  portion thereof, will be filed on or before the fifth calendar
                  day following the prescribed due date; and

        (c)       The accountant's statement or other exhibit required by Rule
                  12b-25(c) has been attached if applicable.


State below in reasonable detail the reasons why Forms 10-K[SB], 11-K, 20-F,
10-Q[SB], N-SAR, or the transition report portion thereof, could not be filed
within the prescribed time period. (Attach extra sheets if needed.)

The Registrant's Form 10-QSB for the quarter ended March 31, 2003 could not be
filed within the prescribed time period since the Registrant's Form 10-KSB for
the year ended December 31, 2002 has not yet been completed and filed. In
addition the Registrant has encountered unforeseen difficulties in connection
with the preparation of its 10-QSB.


         (1) Name and telephone number of person to contact in regard to this

         GEORGE FISCHER          (973)                225-9880
         (Name)               (Area Code)         (Telephone Number)

         (2)      Have all other periodic reports required under Section 13 or
                  15(d) of the Securities Exchange Act of 1934 or Section 30 of
                  the Investment Company Act of 1940 during the preceding 12
                  months or for such shorter period that the registrant was
                  required to file such report(s) been filed? If the answer is
                  no, identify report(s). [ ] Yes [x] No

         (3)      Is it anticipated that any significant change in results of
                  operations from the corresponding period for the last fiscal
                  year will be reflected by the earnings statements to be
                  included in the subject report or portion thereof?

                  [X] Yes    [ ] No


If so: attach an explanation of the anticipated change, both narratatively and
quantitatively, and, if appropriate, state the reasons why a reasonable estimate
of the results cannot be made.

SEL-LEB MARKETING, INC.  (Name of Registrant as Specified in Charter)

has caused this notification to be signed on its behalf by the undersigned
hereunto duly authorized.

Date:  May 16, 2003                               /s/ GEORGE FISCHER
                                                  George Fischer
                                                  Chief Financial Officer
                                                  (Principal Financial and
                                                  Accounting Officer)


                            ATTACHMENT TO PART IV OF
                                 FORM 12b-25 OF

                             SEL-LEB MARKETING, INC.

Registrant has not yet filed its Form 10-KSB for the year ended December 31,

With respect to its Form 10-QSB for the quarter ended March 31, 2003, the
registrant cannot reasonably estimate its results of operations to be reflected
in its statements of operations, due to unforeseen difficulties in obtaining
information essential to these estimates. However, the Registrant anticipates
that its results of operations will be significantly lower than those of the
same period last year.