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DMS Digital Strategy Expert to Outline Trends that Will Impact the Future of Marketing Performance Tracking

By: PRLog
CLEARWATER, Fla. - April 19, 2018 - PRLog -- Digital Media Solutions, LLC (DMS), an industry leader in the world of customer acquisition and retention that helps clients maximize their digital marketing to beat the competition and accelerate growth, announced its Vice President of Innovation and Strategy Akeel Haider will lead a live webinar on Tuesday April 24 at 2:00 PM ET exploring the latest trends that are reshaping the future of performance marketing tracking.

WHO: Akeel Haider, Vice President of Innovation and Strategy at Digital Media Solutions

WHAT: "3 Trends that Will Impact the Future of Marketing Performance Tracking" live webinar

WHEN: Tuesday April 24, 2018 at 2:00PM ET

WHERE: Register at gotowebinar.com

WHY: Measurement, metrics and daily advancements in technology are rapidly changing the landscape for marketers in all industries from education to consumer finance. Join DMS VP of Innovation and Strategy Akeel Haider and learn how cross-channel attribution can unveil the entire story behind a customer journey, artificial intelligence is revolutionizing our ability to quickly understand data scenarios and blockchain technology could be the next solution to reduce advertising fraud.

About Digital Media Solutions

Founded by a team of lifelong athletes, Digital Media Solutions, LLC (DMS) is an industry leader in the world of customer acquisition and retention that helps clients maximize their digital marketing to beat the competition and accelerate growth. The company's set of proprietary assets and capabilities in the world of performance marketing, digital agency services and marketing technology allows clients to meticulously target and acquire the right customers. DMS relentlessly pursues flawless execution for top brands within highly competitive industries. DMS continues to experience explosive year-over-year growth, with continuous recognition on the Inc. 5000 list in 2014, 2015, 2016 and 2017; the Tampa Bay Business Journal's TBBJ 200 List in 2015, 2016 and 2017; the Entrepreneur magazine 360 list in 2017; and a top 10 ranking on the 2015 and 2016 Florida Fast 100 lists. Named one of America's "Best Places to Work" in 2017 by Inc. magazine, DMS brings together some of the industry's most knowledgeable people, efficient processes and sophisticated technology across the digital and marketing spectrum. The company continues to deliver on its strategic mission, which is backed by its board of investors including multi-billion-dollar Canadian private equity firm Clairvest Group. For more information about DMS, its mortgage-focused brand Best Rate Referrals or the performance marketing technology Sparkroom, visit digitalmediasolutions.com. Keep up with DMS news at insights.digitalmediasolutions.com and connect with us on LinkedIn at www.linkedin.com/company/digital-media-solutions-group.

© 2018 Digital Media Solutions, LLC. All Rights Reserved. Digital Media Solutions and its logos are trademarks or registered trademarks of Digital Media Solutions, LLC. All other company and product names referenced herein are the property of their respective owners.

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